Instagram is introducing a bit more privacy to its social network with a new feature called Close Friends. It lets you share Stories that might be of a more private nature with just a select group of besties, while shutting out the rest of your followers. “With Close Friends, you’ll have the flexibility to share your personal moments with exactly who you want — whether that’s inside jokes with your team or showing off your new relationship to your inner circle,” the company said.
Facebook’s Instagram said on Friday it launched a new feature dubbed “Close Friends” allowing users to share their stories with a smaller group of people.
The new feature, which will appear on the user’s profile in the side menu enables Instagram’s more than 1 billion users to create a smaller group of friends and share stories exclusively with the group.
“If you’re on someone’s close friends list, you’ll see a green ring around their photo in the Stories tray and a green badge when you’re viewing their stories,” Instagram said in a statement to Reuters.
Facebook has been focusing on Instagram, its fastest-growing revenue generator, as the social networking website’s core platform has come under fire from regulators pushing to improve information safeguards for individual privacy, to combat addiction to social media, and to stop misinformation or fake news.
In October, Instagram appointed long-term insider Adam Mosseri as the head of the photo-sharing app following the high-profile exits of the photo-sharing app’s co-founders Kevin Systrom and Mike Krieger.
Rival Snap, owner of Snapchat, which faces stiff competition from Instagram has been redesigning the app to lure more users and advertisers. Snap also bagged a $250 million (roughly Rs. 1,700) investment from Saudi Arabia’s Prince Alwaleed bin Talal as it shifted toward a self-serve model for advertisers.
How To use new Feature:
To use the new feature, you first have to designate who you want in your Close Friends list. You have complete control over that list, since no one can request to be added. You’ll know if you’re on someone’s close friend list if you see a green ring around their photo in the Stories tray, or a green badge when viewing their Stories, as shown below.
The new feature gives you very granular control over who sees your Stories, even more so than parent Facebook, it appears. However, it seems to apply only to Stories, not regular posts, for now. In any case, it’s a new way to identify your inner circle, while also seeing how close — or not — others feel to you.